A Commitment to Local
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities. As the nation’s largest local media group, Nexstar now delivers its unparalleled local programming and service to approximately 39% percent of U.S. television households and offers more local audiences, clients and advertisers 24/7 access to compelling content and results-oriented marketing opportunities across all screens and devices.
A Dedication to Digital
In addition to the tremendous growth of Nexstar’s local television operations, the company has built a leading portfolio of digital products and services to deliver the power and reach of digital content publishing, marketing and advertising to clients and advertisers. Along with its digital publishing / video advertising platforms and digital agency services, Nexstar digital has expanded to add complementary capabilities including native advertising, social media, ad ops, design, development and a host of other valuable products and services.